CFCC earns three prestigious NCMPR Medallion Awards

Wilmington, NC – Cape Fear Community College (CFCC) has been recognized for its exceptional marketing and communication efforts, winning three Medallion Awards from the National Council for Marketing & Public Relations (NCMPR). The Medallion Awards are highly competitive and honor outstanding achievements in design and communication among community and technical colleges across the NCMPR’s seven districts. The regional competition is open exclusively to marketing and public relations professionals at two-year colleges.

CFCC received the following awards:

• Gold Medallion for Social Media Page (YouTube): CFCC’s YouTube Page earned top honors for its remarkable growth, achieving a 669.35% increase in engagement in 2023 after the strategic incorporation of YouTube Shorts. The channel has become a powerful platform for connecting with students, faculty, staff, and the community, offering informative and entertaining content about the college’s programs, events, and students.
• Bronze Medallion for College Viewbook: The college’s viewbook was recognized for its design and engaging presentation of CFCC’s programs, services, and student opportunities. The viewbook serves as a recruitment tool, providing prospective students with a comprehensive overview of CFCC’s offerings.
• Bronze Medallion for Social Media Post—Instagram Reel: An Instagram Reel featuring Occupational Therapy Assistant (OTA) students’ inventive designs to improve patient accessibility garnered over 5.8 million views.

“We are thrilled and honored to receive these awards, which reflect our marketing and communications team’s hard work, creativity, and dedication,” said Jim Morton, CFCC President. “These accolades highlight the incredible stories of our students and employees while showcasing all of the opportunities we have at Cape Fear Community College.”

For more information about the Medallion Awards and to view a full list of 2024 Region 2 recipients, visit the NCMPR website .